Sponsored Links: #RokOnSky launch shuts down London with Mary Njoku & Nollywood Stars Last night Rok shut London down with the biggest Nollywood gala event to ever hit the city. Rok on Sky held a huge launch party at 8 Northumberland Ave, in celebration of the new channel that launched on Sky channel 344 on Thursday. The award-winning Nollywood film studio, headed up by actress and producer Mary Njoku, is now live and kicking on Sky Channel 344. To celebrate the launch, Mary and her Nollywood friends have been descending on London over the past week. Nollywood glitterati, included Mercy Aigbe-Gentry, Yvonne Jegede, Ch Patience Ozokwor, Desmond Elliot, Alexx Ekubo, John Dumelo, Jackie Appiah, Rukky Sanda, Emem Isong, Mike Godson, Queen Nwokoye, Oge Okoye, Bolanle Ninalowo, Mbong Amata, Uche Odoputa, Ebube Nwagbo, Uduak Isong, Mary Lazarus, Padita Agu, Jennifer Eliogu, Bobby Obodo,Kelechi Ogbonna, Agu Emeka Ejikeme, Biodun Stephen and many more. On the red carpet, the Nollywood stars mingled with their UK-based colleagues and influential Nigerians, as well as many Rok fans. Also in attendance were DJ Cuppy, Smade, DJ Abass, Shope Olajide, Femi Oyeniran, Alex Amosu, Grace Ajilore, Victoria Inyama, Theodora Ibekwe Oyebade, A Dot Comedian, Estare and many more. The night did not stop there, the after party took place in Cirque du Lagos, where the stars and VIP guests partied the night away. Rok is a brand new channel that will be programmed with thousands of hours of Rok Studios-produced TV shows and movies, 24 hours a day, seven days a week and will be available to all Sky subscribers on channel 344. The free-to-view channel will be fully programmed, produced and developed in-house, by Rok teams in Lagos and London. The channel launches with blockbuster titles such as Husbands of Lagos, Desperate Housegirls, Losing Control and Cougars, and going forward, Rok viewers will be the first to watch new and exclusive homegrown Rok content, before it goes anywhere else. Rok media partners include Bella Naija, Battabox, Pulse.ng, The Voice, New African Woman, The Beat London 103.6 and Voxafrica. More to come over the next few days as Nollywood takes over London for the Rok on Sky launch. This post first appeared on Linda Ikeji's Blog. Read the original story here.